Insights

Ideas on building software

Notes from the field on product engineering, distribution technology, and what it takes to build systems that hold up in real markets.

Logistics

Reaching the Last Mile Customer: How Technology Is Transforming Distribution

Getting a product into the market is only part of the challenge — the bigger one is making sure it reaches the right customer, at the right place, at the right time. Here's how connected technology is closing that visibility gap in Kenya.

September 9, 20269 min read

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Customer KYC: Building Trust and Visibility at the Last Mile

Knowing your customer is more than a name and phone number in a database. Here's how structured customer profiles, location data, and responsible data handling become the foundation for stronger distribution relationships.

September 9, 20266 min read